Insights
Pithy PR advice, social media and content writing tips, a bit more about our company and words from some of the great people we work with on our blog.
The vital role PR plays in building a strong employer brand
In today's job market, it's more important than ever to attract and retain top talent. And to do that, you'll want to cultivate a positive employer brand. PR is a...
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PR
5 Tips For Calling A Journalist
It has been said they Gen-Z are the lazy generation that expects things to be handed to us on a silver platter and are the hardest generation to build relationships
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PR
Repetition in comms might feel strange, but it works
One of the biggest mistakes I see businesses make is assuming that because they've said something once, people know it.
They don't!
Say you're a business owner...
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PR
Is your business making the most of its media coverage? Seven things to consider.
Are you making the most of the coverage you've achieved through PR? Can you lay your hands on it quite quickly or is it languishing on a link, in an email, on a...
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PR
Influencer Marketing and PR: Better Together
PR is one of the most effective ways to build a brand’s reputation and keep it visible in the media, while influencer marketing has become a powerful tool for...
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PR
Two minutes with: Claudia Waring
In our ‘two minutes with’ blog posts, you can get to know the members of Carnsight Communications even better. Today, we’re introducing Sophie!
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Team
Do you need a PR agency to help you launch?
The launch of a new company, brand or product is a news hook in itself. But all the better if you’re introducing something new, ground-breaking or disruptive to the...
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PR
The Parisian Marketing Style: Elegance Over Excess
I suppose we would all like to say we’re as elegant or as niche as the French, especially the Parisians, however, it doesn’t mean we can’t try. In a world where...
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PR
The marketing Umbrella
Today we have a wonderful guest blog from work experience student, Sophie Morgan. As you might know, Sophie joined us for a week as part of her A level business studies....
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Marketing
Supporting Futures for All
Futures for All is the UK’s leading social mobility charity, dedicated to levelling the playing field for young people in state education by offering fully funded,...
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Media Relations
Two minutes with: Sophie Morgan
In our ‘two minutes with’ blog posts, you can get to know the members of Carnsight Communications even better. Today, we’re introducing Sophie!
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Team
When is national coverage actually realistic?
Let’s talk about the thing everyone wants when it comes to be PR...national coverage.
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PR
An internship at Carnsight Communications
Today we’re handing over the blog to Taylor, our amazing Summer Intern at Carnsight! It's been absolutely fab having Taylor in the office, and lovely to see the...
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Team
TikTok vs Reddit: how do you reach Gen Z?
Back in January, Reddit had officially overtaken TikTok as Britain’s fourth most visited social media service.
That’s not to say TikTok isn’t still...
Two minutes with: Taylor Wilkins
In our ‘two minutes with’ blog posts, you can get to know the members of Carnsight Communications even better. Today, we’re introducing our newest team member,...
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Blog
Why PR should always be connected to a wider marketing ecosystem
PR is incredibly powerful but it's never at its best unless it's working as part of a wider strategy. The businesses that see real impact from their PR make sure that it...
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PR
Spring clean your meetings!
Let’s be honest, meetings are kind of a necessary evil when it comes to the corporate world, but there’s been a lot of talk in the media recently about just how...
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Career
Want to speak at an event? First, be a guest
It might sound logical, but many people skip one important step when they identify an event they’d like to speak at. Attending it. Even...
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Events
What to get right BEFORE doing PR
PR is an incredibly powerful tool for business growth and development, but before you dive right in with a PR agency, or even your own in-house PR, there are certain...
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PR
Knowing when to join an industry conversation and when to sit it out
Sometimes it's right to speak out and sometimes it's wiser not to. But knowing which approach to take can be tricky.
Here are some key things to come back to when...
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PR
LinkedIn: how personal is too personal?
With over one billion users, it’s safe to say LinkedIn has made its mark. Currently, it’s the most social it has ever been, with a clear shift towards personal...
Authenticity is everything in PR
Authenticity has become a bit of a buzzword, and I can understand the criticism that perhaps we’ve lost touch with what the word actually means.
But in...
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PR
How to use Instagram hashtags in 2026
The 2016 vs 2026 trend was all over everyone's feed last month, and it's had us thinking about a true relic of the decade: the humble hashtag.
The danger of using too many big words
In an ideal world, your carefully crafted message would reach your desired audience perfect conditions: a quiet room, undivided attention, and a receptive mindset....
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Copywriting
Why it’s never too early to start your summer PR campaigns
I know what you’re thinking. It’s dark. It’s rainy. It’s the dead of winter. Why are we talking about summer campaigns already? Isn’t it...
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PR
Why do we recommend that our clients appear on podcasts?
Podcast appearances can be like Marmite. While some clients embrace the idea of appearing on relevant podcasts, others are more hesitant.
Being a podcast guest can be a...
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Podcasts
Struggling to shout about your small business? You’re not alone
If you run a small business, you have probably already heard that PR can be a real game changer. But one of the biggest barriers (besides budget – which can be...
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PR
Five top tips for editing your own writing
One of the hardest parts of perfecting your writing can be editing your own work. It's common to feel too close to a piece to be able to see what needs to be tweaked. If...
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Copywriting
The hardest thing about working in PR
As a PR, you have a lot of plates to keep spinning. Your working across a number of different accounts and likely have a number of projects on the go for each of them....
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Productivity
Five things to avoid when writing awards entries
Awards can provide a great boost to a business’s reputation and can often lead to new opportunities and increased success. Writing an awards entry is an important part...
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Copywriting
The top influencer trend in 2026
Influencer marketing has dominated social media the past couple of years, but it reached new heights in 2025. Influencers held power in the online space, with audiences...
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Blog
Welcome to 2026
Happy New Year! It’s 2026, and whether you’re reading this from your desk, curled up with a coffee, or while scrolling during a well-earned moment of calm, I hope...
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Productivity
Leveraging seasonal news hooks: Tying your brand story to January themes
January is a month full of fresh starts, big goals, and renewed energy. For us PR professionals, it’s also a great opportunity to tap into seasonal news hooks. If...
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PR
2025 in review
As we edge towards the end of 2025, it feels like a good moment to pause, take stock, and reflect on what’s been a genuinely huge year for Carnsight.
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PR
Top tips for a great podcast appearance
First came our top tips for recording yourself on video, then our how to prepare for journalist interviews guidance, and now our top tips for a great podcast appearance....
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PR
Why an autumn reset is just as important as spring cleaning
Autumn resets don't get as much airtime as spring cleaning but they can be just as important. Here are our top tips to reset, get organised, and help get motivated for...
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Productivity
How to approach backlinks in PR
Ethical, organic link building is central to topping the charts when it comes to Google’s search engine ranking factors. Quality backlinks are prized possession, and...
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Media Relations
The best pieces of writing advice I’ve ever received
As you may know, if you're regular followers of the team here at Carnsight Communications, we're all incredibly passionate about the written word. We love to write and...
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Copywriting
Corporate jargon may be holding you back
Time to touch base on corporate jargon.
Of course, the death of ‘management speak’ is not happening anytime soon. There’s no denying its popularity, and on...
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Blog
Why local and trade press are important
Setting up and running a business is something to be extremely proud of; you’ve worked hard, giving blood, sweat and tears (and possibly a lot of your hard-earned...
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PR
Can a story be changed once it’s published?
In digital publishing, stories can change, but not everything should. Here’s what PRs and brands need to know about requesting media corrections.
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Journalism
The reality behind big PR moments
Big PR doesn’t happen in isolation. It’s built on a foundation of visibility, credibility, and consistency. And if you’re hoping for your own ‘big moment,’...
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PR
Projects vs partnerships in influencer marketing
It’s only been recently that influencer marketing has hit brands, but it’s currently coming at full force. Deemed a more authentic, more trustworthy form of...
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Blog
Why your fear of employee poaching is holding you back
We work with a number of clients who are hesitant to post about their employees on social media. The reason? A fear that showcasing great talent might lead to that...
AI-powered search and SEO
How is AI reshaping search and SEO from a media perspective?
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SEO
Is it OK for your company to stay a “best kept secret”?
We hear the phrase “we’re a best kept secret” from prospective clients more often than you’d think. We work with a range of companies which have never done PR...
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PR
How to prepare for journalist interviews – our tips
Our best tips for preparing for a journalist interview so that you can go into a meeting, on a phone call or, increasingly, on a video call with positivity and...
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Media Relations
The many hats of a PR
When people hear PR, they often think of press releases, media coverage, and crisis comms. And while those are certainly part of the job, the reality is...well, just a...
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PR
Starting and ending projects on a high note
As a business owner, you want to ensure that every client has a positive experience while working with you. The first and last impressions are crucial to achieve this...
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PR
How employer branding impacts recruitment
In case it’s not obvious, reputation matters. A business’ internal and external image can have an impressive sway on its success. Yet, when we think of brand...
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PR
Why social media isn’t just ‘post and sell’
There’s a common misconception when it comes to social media for business. Actually, there’s a few of them – but today I want to talk about the idea that as soon...
Goodbye Google? How to rank for social search
It’s been no secret that Google is slowly losing its status as the default search engine. With TikTok as an evolving social media platform, younger generations are...
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SEO
How I use Kanban Boards to keep my PR life (mostly) together
If you’ve ever worked in PR, you’ll know there's a lot of spinning plates and wearing a lot of hats.
And sometimes you can spin a hat and wear a plate and it all...
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Productivity
Gen Z are your customers, colleagues and employees – so it’s time to actually listen
Gen Z isn’t just on the way - they’re already here. They’re your customers. They’re your colleagues. They’re your employees. And in 2025, they make up 27% of...
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Team
Why our clients sometimes feel like they’re on Dragon’s Den
We don’t sit as a panel, there’s no getting in a warehouse lift to meet us and no interviewer outside asking about last-minute nerves. But, in many other ways, there...
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PR
Gen Z aren’t sending messages – they’re sending memes.
If you’re a brand, Gen Z will not be texting about you. But that’s not to say they aren’t talking. It means we’re seeing a new wave of communication, one that is...
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Blog
When social media stops being social
One of the most common mistakes we see brands and business owners making on social media is forgetting that it's meant to be social. It sounds obvious, but it’s easily...
How to balance feeling drained by social media
Whether you use social media in your personal life, professional life, or both, you've likely got a mixed bag of feelings when it comes to the pros and cons of spending...
My week of work experience – Niamh Brodrick
As a second-year Media and Communications student at Cardiff Metropolitan, I’ve spent a lot of time thinking about the kind of work I might want to pursue after...
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Blog
Why your business needs a Google Business Profile
Having a strong online presence is important for businesses of all sizes, especially in today’s fast-paced digital landscape. One of the easiest and most effective...
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SEO
The Best Marketing Campaigns of 2025 (So far)
We’re only a few months into 2025, but the marketing world has already delivered some standout campaigns. This year, brands are pushing the boundaries of traditional...
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Blog
Two Minutes With: Niamh Brodrick
We’re back at it with our ‘Two Minutes With’ series, this time starring Niamh Brodrick!
Niamh is a student at Cardiff Met, studying BA Media and Communications....
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Blog
The Different Types of PR
We talk about PR a lot – what it is, why it matters, how it works – but we don’t always break down the different types of PR. So, today, I thought I’d do just...
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PR
Proactive vs Reactive PR
When we talk about PR, we often hear the terms proactive and reactive, but what do they really mean? Let’s break it down and explore why proactivity should always be...
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Blog
Your TikTok comment section is your community
When you think of online comments, chances are you picture a keyboard warrior. They’re often found with a lot to say (they’re usually aggressive) and a lot to hide...
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Blog
Two Minutes With: Hannah Newton, Journalist
We're back at it for our 'Two Minutes With' series, this time starring Hannah Newton!
Hannah is a Freelance Journalist joining us for a few weeks, and we couldn't be...
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Team
In Conversation With: KH Web Design on Wix
With pre-designed templates, customisable elements, and a drag-and-drop interface, it’s no surprise the Wix Editor is so popular. It’s perfect for beginners,...
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Websites
Eight tips for working with freelance journalists
The days of press release spam from PR agencies seem to be, almost, behind us, over the last decade the media landscape has transformed at breakneck speed, evolving into...
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Journalism
Why writing an eBook for your business is a game-changer
You’ve probably seen those flashy videos promising that if you use AI to 'write’ an eBook in a matter of hours, you'll be rolling in millions overnight. Yeah, okay....
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eBook
Five insider tips for building a stronger PR-journalist relationship
I think it should be mandatory for every politician and councillor to work in a state school as a teacher or cleaner, behind the till of a supermarket, in a homeless...
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Journalism
How to get started with SEO
If you have a website and want to increase its visibility on search engines like Google, understanding Search Engine Optimisation (SEO) is necessary. SEO is the process...
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SEO
Why you should approach PR like you approach networking
If you go along to a single networking event and expect to walk away with a handful of clients, you’ll be disappointed. Yes, it could happen – but most likely,...
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PR
The power of storytelling & stories in business
“Story, as it turns out, was crucial to our evolution – more so than opposable thumbs. Opposable thumbs let us hang on; story told us what to hang on to.” Lisa...
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Copywriting
How reactive PR sparked two national media hits 365 days later
When BBC Radio 4 and 5 Live called our founder, Jess Morgan, to feature live on air, it wasn’t just a career highlight. It was a testament to the power of PR.
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PR
You’ll never believe what happens in this blog!
... except you will. It’s just a blog, after all. It’s no ground-breaking, extra-ordinary story. But clicking on it anyway taps into our very real, very human urge...
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Blog
Is PR largely out of our hands? What can you control in a PR campaign?
In contrast to some other PR consultancies, we’re clear that we won’t guarantee our clients coverage in particular publications (especially not within a certain...
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PR
2025 PR and social media predictions and tips
2025 industry predictions and tips for public relations and social media.
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PR
4 Comms Takeaways for 2024
As we near the end of 2024, I wanted to pause and reflect on what a year it’s been! Honestly, it’s been a bit of a rollercoaster, hasn’t it? But even with its...
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PR
In Conversation With: Lizi Sprague, on US vs UK PR
Lizi Sprague is the co-founder of Songue PR. Hailing from London, she made the bold move to San Francisco nearly a decade ago, immersing herself in the nuances of US...
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PR
Everything you need to know about paywalls
Paywalls are shaping how we approach media and impact the choices we make for our PR clients – so let's unpack them.
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PR
Why agencies always struggle with their own communications
It's safe to say, creative agencies will always have a little piece of my heart. As I said in my how marketing helped me in PR blog, when I was younger I used to fast...
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Blog
More Keywords = Better Rankings? Why Keyword Stuffing Hurts Your SEO
In the ever-evolving world of search engine optimization (SEO), a common misconception persists: the more keywords you cram into your content, the better your rankings...
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Blog
Traditional, Content or Digital PR?
There are many aspects to PR, and its fast pace can make it all the more difficult to understand. But there are certain aspects within PR, and getting to grips with the...
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PR
Influencer collaborations – how should you get in touch?
As Digital PR continues to be a success, more and more brands are looking to influencers to help amplify their message. This can be a highly effective way of building...
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PR
Is TikTok the new Google?
Ask Gen Z what their favourite platform is, and the majority will say TikTok. It has been a prime source for entertainment across a wide variety of topics, hitting...
The importance of human-driven content
In today’s social world, AI creeps up on everything. It’s great for maximizing efficiency, but when over-relied on it can make your content feel impersonal. And with...
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PR
Understanding the ups and downs of social media metrics
One of the most important lessons in social media management is understanding that not every metric will show continuous upward growth. There will always be ups and...
Why is continuously optimising your social media important?
Social media doesn't exist in a vacuum. It's part of bigger social and media landscapes that are subject to change daily, if not hourly.
Quality over quantity on social media
When it comes to social media, there are a lot of brands and businesses we speak to that think the best way to see success is to post multiple times a day, every single...
But what do the stats actually mean? – Social Media Stats 101
It’s all good and well keeping track of your social media analytics but if you don’t understand what each stat represents and what goal they are useful toward then...
Why you should spill the beans to your PR agency
Let's talk about something that's essential but often overlooked: being totally open with your PR agency. Yep, we're diving into the reasons why it’s crucial to let...
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PR
Day in the life: Intern, PR & Social Media – Carnsight Communications
I joined Carnsight Communications early June, and already the experience has been amazing! In the fast-paced world of PR, things are thrown at you left, right and...
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Career
Mastering the Art of PRing Yourself as a Young Person
A while back, I had the pleasure of diving into the world of personal brand and LinkedIn with some of the brilliant minds at SBE Team Academy Bristol. As we're firmly in...
The Emotions Behind Crisis Management
When it comes to a crisis, we all know emotions reach their all-time high. But there are ways to prepare for the worst, and recognising the emotions at the forefront...
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PR
Been burnt before? How to make your PR experience positive
Bad PR practice helps no one - not the PR pro, not the journalists they've liaised with along the way and certainly not the client, who's invested in what's turned out...
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PR
A sign of the times – why PR changes so frequently
Only yesterday, learnings from a PR campaign that was successful 20 years ago were brought up in a discussion about a current strategy. To adapt a phrase, 20 years is a...
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PR
How to Repurpose and Maximise your Content
In today’s busy age, people miss things. Whether it’s an un-opened email, or a scrolled-past Instagram post, audiences can miss your content. And that’s where...
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PR
Anneka Batty: Work Experience at Carnsight
Hello, I’m Anneka and I have spent my last week doing work experience at Carnsight with the wonderful team learning lots of new and exciting information about the...
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Career
Two Minutes With: Ellen Petit
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR and Social Media team even better. Today, we’re...
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Career
Two minutes with: Anneka Batty
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR and Social Media team even better.
Read more
Team
Newsjacking – The Pros and Cons
Have you ever been criticised for hopping on the bandwagon of the latest trend? While there’s definitely a time and a place – this can actually be an...
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PR
A Day in the Life of a Social Media Manager
Being a social media manager is like being the conductor of a digital orchestra, where each platform represents a different instrument. The role is dynamic, fast-paced,...
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Career
What’s our Four Lens Messaging Session?
Have you heard of a messaging session? We find them invaluable. But what exactly are they? Here's a guide to our Three Lens Messaging Sessions - why we hold them, what...
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PR
Nurturing a culture of PR in your business
A solid culture of PR within your business isn't just a nice-to-have; it's the secret ingredient for businesses aiming big. By keeping it authentic, transparent, and...
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PR
Breaking down the buzz: how can AI enhance PR strategies?
Artificial intelligence (AI) is arguably the buzziest of all the buzz words making headlines right now; it’s starting to feel as though it is literally everything,...
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PR
Day in the life: Senior Account Manager, PR – Carnsight Communications
In our 'Day in the Life' series, we'll walk you through the average day in each role at Carnsight Communications with the hopes that it gives you a bit more clarity on...
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Career
Why we’re a real Living Wage employer
I’ve always been keen to grow my business, but in a sustainable way. Covid, global conflicts, teetering on the edge of a recession and a cost of living crisis have...
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Blog
Spring cleaning 101: resetting your workspace
The idea of Spring Cleaning finds its roots in logic. It's a season of transition, and of reawakening – thawing out after a long and perhaps hard winter. The weather...
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Productivity
Spring cleaning 101: how to organise your email inbox
Now that the March equinox has passed and April is in full swing, it's officially the season to delve into all things spring cleaning. We're starting the series off with...
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Productivity
LinkedIn analytics: a mini guide for small businesses
When you think of social media analytics, the first thing that comes to your mind is probably Facebook or Instagram, however, LinkedIn deserves a spot on your list.
Why leveraging your PR ecosystem pays off
You're probably wondering what I mean by a 'PR ecosystem'. This is by no means a professional or academic term, it's actually a phrase one of my colleagues threw around...
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PR
Unlock the power of social media analytics
Social media analytics is a process that involves tracking, measuring, and analysing data collected from various social media platforms. This data helps businesses...
Two minutes with: Laura Witte
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR and Social Media team even better. In today’s post,...
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Team
The top transferable skills in TV production
This post was guest-written by Isabella Perkins.
Whether you regard Television Production as a “real degree”, or not, you can’t deny the power that the TV...
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Career
The biggest changes to PR in recent years
The PR and media landscape is always changing, but the past few years has truly seen change like no other. From technology to culture to politics, there are endless...
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PR
How to proofread and edit an eBook
We've dedicated a whole blog to proofing your eBook because it really is that important. When it comes to publishing your eBook, you need to proof it, proof it, proof...
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Copywriting
4 things businesses should know before writing an eBook
You may have noticed that we recently launched our eBook, Powerfully Practical PR. After a long time in the making, it's time to share our tips, tricks, and top...
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Copywriting
Is Corporate Social Responsibility an outdated concept?
Cath Harris, Director at Ipsa Consulting is an Ethical Marketing Consultant and specialist in sustainability for businesses. We recently spoke with Cath about the...
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Marketing
Making your B2B business less boring
When it comes to B2B PR, many companies grapple with the idea that what they do or offer is too mundane to capture the attention of the media. They worry that their...
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PR
When PR is all about driving sales – and how to do it properly
You'll often hear me saying there's more to PR than sales - and there is - much, much more. But sometimes, our job is all about the selling - be it getting more bums on...
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PR
A year in review: looking back at Carnsight’s 2023
Goodbye 2023! We're looking back at our year in review – we said goodbyes and hellos, we reached new heights and crossed exciting milestones, faced challenges and...
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PR
Social Media – Predictions 2024
No two days are the same on Social Media with trends, platforms and user behaviour continuously changing from one minute to the next. This year we witnessed Twitter's...
Mastering Year-End PR Reviews
As the year comes to a close, it's not just the holiday season that demands attention; it's also the perfect time to reflect on and evaluate your PR activities for...
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PR
Five reasons to enter your business into awards
You win some you lose some, but either way, there’s a lot to be said for entering awards beyond the obvious benefit of winning. From networking to the credibility that...
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Awards
Turning ideas into on-air content – Jill Misson
Your favourite radio station is probably on in the background while you are busy working, driving or washing up. The familiar sound keeps you company without demanding...
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Q&A
Never heard of it! Why it’s important to be open to new publications in PR
“We just want to be in the Economist”. This was a response from a potential client when I asked about target media. They were new to PR, hadn’t ever really raised...
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PR
Why you need to pick up the phone in PR
Maybe it’s generational, or perhaps it’s just a mix of personality and communication style. Either way, I can’t deny a professional pitfall of mine is working up...
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Media Relations
How to create a Social Media strategy that is authentic to your business
The desire to be socially accepted is growing along with our loss of authenticity. Creating content around trending topics and awareness days is common practice for...
Managing Work Stress in Public Relations
Working in PR can be highly demanding with PR pros wearing a lot of different hats, and so managing work stress is an important aspect of the job. From being...
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Productivity
Building confidence on social media as a small business owner
Social media has revolutionised the way we conduct business, and a strong social media presence is now a must-have for entrepreneurs. Whether you run an Etsy store, a...
Time to Talk – Jill Misson
“We have all the time in the world,” sang Louis Armstrong in his gorgeous gravelly voice. The famous crooner savours those lyrics, pausing to let the words sink in....
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Q&A
Why Consistency is Key in PR
Consistency is key.
We know this and apply it to so many aspects of our lives. Consistency is how we improve and develop. It's how we achieve success and demonstrate...
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PR
Giving and receiving writing feedback
Writing takes up a huge portion of my time as a PR. From news releases to thought leadership pieces, emails to social media copy, every single day I write thousands of...
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Copywriting
Two minutes with: Ruby Hand
This week we're bringing back an old favourite of ours – the 'two minutes with' series! This installation features Carnsight's recent work experience placement, Ruby...
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Career
Why good client service is everything in PR
I've rarely been the client during my career. Having started off in marketing agencies and then moved into PR roles, I've always had clients rather than being one. Even...
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PR
Two minutes with: Alexandra Johansen
This week we're shining the spotlight on Alexandra, our resident Aussie in the office.
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Team
Ruby Hand – Work Experience at Carnsight
Hello, I’m Ruby and I have spent the last week at Carnsight Communications partaking in work experience. In the last week my eyes have been opened to the world of PR...
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Career
The Power of Letters to the Editor
One way to secure coverage in big and wide-reaching publications which is often overlooked is through review articles and letters to the editor. We’ll come back to...
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PR
Three key differences between your B2B and B2C social media strategy
Whether you’re creating a social media strategy for B2B or B2C, the end goal remains the same, to grow your business to the best of its ability.
Ready for Radio?
This week’s blog is an exciting guest feature to help get you radio ready. Industry expert Jill Misson has taken over to deliver some insightful tips for on-air...
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PR
Here are 7 steps to PR yourself
We've translated our skills for promoting a business through PR to help those who want to promote themselves as individuals. If that sounds like you, then here’s a...
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PR
Disappointed in your PR results? This is probably why
Luckily, the “d” word isn’t something we hear a lot. But if it’s something you’re feeling after a PR push, whether it’s one you’ve done in house or worked...
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PR
B2B PR isn’t B2C PR’s Boring Sister – Here’s Why!
B2B PR is often overlooked by those considering a career in PR. B2C always seems so much more creative and alluring. But the truth is, B2B PR is more than just B2C...
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Career
The timeline of a press release
We’ve written many blogs on press releases and useful tips on when is best to pitch, what to avoid when pitching and crafting a perfect press release. But today we...
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PR
How to Avoid Cliched Quotes in Press Releases
Press releases are a valuable tool for communicating important information about your business to the public. However, all too often, press releases are filled with...
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PR
LinkedIn: Key differences between personal and business profiles
By now we all know that having a LinkedIn presence as a professional is important. With over 875 million users, LinkedIn can help you build connections with other...
Google My Business: Why it Matters
Google My Business is a free platform offered by Google to help businesses manage their online presence across Google, including Search and Maps. As a business owner,...
Should your business invest in social media?
There are countless benefits to having a strong social media presence. In 2021, 55% of consumers learned about new brands through a business’s social accounts...
Can clients and agencies ever really work as “partners”?
This question came out of a really interesting podcast with Tom Lewis - Agency ownership models are everything. It’s primarily about the advertising agency model and...
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PR
Press Releases – when is the best time to pitch?
We’ve shared many tips on crafting the perfect press releases here at Carnsight Communications and even what to avoid when pitching to journalists. What we...
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Media Relations
Which different PR techniques and strategies can you use?
Here at Carnsight Communications, we use different PR techniques depending on the need for your business at that specific time and what will best meet your objectives....
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PR
B2B vs B2C PR
In the world of PR, there are two key categories to bear in mind: business-to-business (B2B) and business-to-consumer (B2C). Both types of PR involve promoting a...
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PR
Why you need to read the publications you want to be featured in
Business owners are busy people. I’m sure that’s not exactly news to any of you. The thing is, because of this, the business owners and management teams of the...
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PR
What’s trending in the world of Social Media 2023?
It’s a new year and things are changing in the world of social media. Here is an update on what’s trending.
In-house or outsourced PR – Which is better?
In this blog, we want to help you identify the pros and cons of in-house versus outsourced Public Relations. Before we get into the nitty-gritty, let’s cover some...
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PR
What’s a PR stunt and when should I use one?
The PR stunt. An orchestrated creative concept that has formed a debatable reputation for itself over the years. Stunts have also earned the title of ‘guerrilla...
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PR
How to keep sales messages out of your press releases
Let’s be clear – a press release is about something you’re trying to get coverage for, and this may well be a product or service you also want to...
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PR
The best PR tips for small businesses
Recently our founder, Jess Morgan, delivered an insightful keynote presentation with the Small Business Network at the Digital Mansion, Corsham. Her talk outlined how...
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PR
PR touchpoints: what are they and why are they important?
In our introductory client meetings, we often talk about the importance of building up a number of PR touchpoints. But what do we mean by the term and how do they impact...
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PR
People Case Studies – the Dos and Don’ts
Why is it always a good idea to have a person as a case study waiting in the wings on a PR campaign? Because journalists love them and will usually feature your story if...
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PR
What is Domain Authority and how do you improve it?
What is Domain Authority? Domain Authority is a metric that details how likely your website is to rank in search engine results. The metric is on a scale factor of...
Top Carnsight Blogs of 2022
As we wrap up 2022 and get ready to close up shop for Christmas break we thought we’d share some of our top Carnsight blogs of the year. These are the five...
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PR
A look behind the scenes at Carnsight Comms – 2022
We can’t believe that we’re in the final month of 2022 already and I’m sure we’re not the only ones. 2022 has been a whirlwind for the whole team...
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Team
Handling negative social media comments
Having a social media presence as a brand means that at some point, we’re more than likely going to receive negative comments or criticism of some sort on our...
Social Media: Making something out of nothing
Although managing different businesses’ social media channels can be fun and exciting, it does come with some challenges. We work with a lot of niche businesses that...
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Copywriting
Being open-minded is what will get you results in PR
Pretty much every client we work with comes into PR with an idea in their head of what kinds of opportunities they are looking for when it comes to promoting themselves...
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PR
PR only works when you let your guard down
Welcoming an external team into your business can be challenging. As a PR agency, we understand that we have to earn our client’s trust and we’d like to...
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PR
The most useful sayings in the world of PR
I love a saying. I find myself trotting them out time and again – probably more so the older I get. I can almost see the eye rolls from here! The thing is, the...
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PR
Why you need to repeat yourself in PR
“I feel like we’re saying the same thing over and over.” This is something we hear a lot from our clients. And it’s a valid concern. No one wants...
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PR
In Conversation With: Tessa Clements, Founder of Tessa Clements Photography.
With October being Photographer Appreciation Month, we thought now was a perfect time to chat with Tessa Clements, Founder of Tessa Clements Photography, for...
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Media Relations
What does a social media executive role involve?
Are you curious about what a social media executive role involves? In today’s world, most of the population have some sort of social media presence. Social Media is a...
Why you should stop counting ‘likes’
As we’ve covered in previous posts, there is no doubt that having a social media presence is important for your business. However, if your business strategy involves...
Should your business start a newsletter?
If you’re wondering if it’s time for your business to start a newsletter, this post is for you. You might be thinking ‘I’m nailing it with my social...
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Copywriting
What does that really mean?: Words to avoid in PR
There are a lot of words and phrases businesses use internally that don’t work so well when it comes to PR. Writing for publication in the media is very different...
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PR
PR: Why this is the career for me!
PR is a fast-paced yet rewarding career. We’ve all heard the saying that ‘life is too short’ right? So why waste your time in a career that doesn’t make you...
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Career
Why it’s important to have a strong website set up before doing PR
Having a good website set up is essential before deciding to PR for several reasons. When potential clients or customers hear about your brand, whether from a friend,...
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PR
The Dos and Don’ts of Good Headshots
If you’ve read our post on why good photography is key in PR then you know a good photograph can make or break a media story. This is particularly true when...
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PR
Two minutes with: Martha Cross
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re getting to know...
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Career
Work experience with Carnsight
Hello, I’m Martha and I’ve been doing my work experience here at Carnsight Communications for the past week. It’s been an experience I’ll never forget. ...
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Career
Guest post: Natasha Penny-Rowe, Founder of Busy Books, on embracing MTD
We’ve got a guest post today from Natasha Penny-Rowe, founder of Busy Books, who discusses why it’s time to embrace making tax digital (MTD). Busy Books offers...
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Career
Using awareness days to inspire content
What are national awareness days? The phrase ‘national awareness days’ refers to a day to commemorate an occasion or place of importance for a particular...
Why your PR comments are never wasted at Carnsight
We've said before that PR isn't something that can run in the background without involvement or input from you or your team. So, if we work with you, we will be asking...
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PR
Bristol Creative Industries Membership
Carnsight founder Jess has been a Bristol Creative Industries member (BCI member) since 2016 when she founded Carnsight Communications. Recently, she...
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Career
7 tips to improve your writing
Writing is a skill that has to be honed over time, but today I’m sharing seven quick tips to take your writing to the next level. 1. Always say what you want in...
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Copywriting
Personal branding and why it’s important
You have probably heard of branding in relation to business branding. But what is personal branding and is it really necessary? Personal branding is all about you....
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Career
Crafting the perfect pitch
In a recent blog post, we shared our top tips on what you should avoid when pitching to journalists. There we talked about the common errors PR professionals or...
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PR
Three ways social media analytics can help your business
Social media analytics allows you to improve your business strategy and optimise engagement via the collection of data. This data will help you and your team better...
What you should avoid when pitching to Journalists
As PR professionals, pitching to a journalist is part of our every day and is almost second nature. It’s key to remember when pitching to journalists that there...
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PR
A fast-track guide to writing a good business biography
A biography (or bio) is a great way to give potential clients, customers, or employers a quick snapshot of who you are. It’s a chance to show off your experience in...
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PR
Mental Health Awareness Week
Mental health in the workplace post-pandemic As it’s mental health awareness week, I wanted to talk a little bit about the pandemic. I know what you might be...
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Productivity
How do you write a press release? A simple template
What is a press release? First things first, a press release is a clear, written summary of a piece of your news, aimed at journalists. It should give the reader...
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PR
Copywriting vs Content Writing
What’s the difference? Though content and copywriting may sound the same, they’re actually very different skills that must be learned and honed. Just like...
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Copywriting
What are the benefits of PR?
One of the first questions we ask new clients is “why do you want to do PR?” Most often, people seek out help from a PR agency to win new clients or...
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PR
How to use Instagram stories to improve engagement
The story feature on Instagram first launched in 2016 and allows your followers to view a more personal side of who you are as a business. This means less...
4 ways to grow your LinkedIn business
relationships. Over 690 million users are part of the LinkedIn community ranging from those who are job hunting, recruiters, sales professionals and business owners....
Our top tips on creating a successful newsletter
A powerful tool enabling your business to get closer to your customers and build your brand whilst boosting sales, sending a newsletter can be a great idea. But how do...
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Copywriting
Two minutes with: Emma Hart
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re getting to know...
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Career
Finding your tribe when you start a business
I was lucky that starting a business in PR meant I could work from my kitchen table, quite literally. Back in January 2016 I had a laptop, a phone, contacts and...
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Career
Top tips for recording yourself on video
Whether it’s an explainer video, for vlogs, interviews, presentations, tutorials, product reviews, or video testimonials, video is dominating the internet. 54% of...
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Media Relations
Public relations: the expectations versus the reality
Thanks to movies, TV shows and books, there are a lot of misconceptions and expectations around PR and publicity and what PRs’ and publicists’ daily lives...
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PR
Typos: our top tips on how to avoid them
Typos are those annoying typing mistakes we all make from time to time. Words that we know how to spell but somehow always get wrong! There are few things more...
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Copywriting
Top tips for starting a new job
Starting a new job can be stressful for a list of reasons. Although the main reason for stress is usually related to the actual job or work itself, there are various...
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Career
Why good photography is important in PR
A good photograph can make or break a media story. Don’t just take a PR agency’s word for it. I was chatting to a consumer journalist recently – an...
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PR
International Women’s day 2022
International Women’s Day (IWD) has occurred for well over a century, with the first IWD gathering in 1911 supported by over a million people. Today, IWD belongs...
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Team
A day at a PR agency
Before entering the world of PR through an internship, I had very little understanding of what the role truly entailed in all its forms. I had no idea what a day looked...
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PR
How to write an SEO-friendly blogpost
What is SEO? SEO stands for Search Engine Optimization. It’s used to promote organic traffic to your webpage via SERPs (Search Engine Results Pages). The...
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Copywriting
Why networking is key in PR
Working in PR, we are constantly networking – making connections through meetings, conferences, social events or social media. It really is one of the most crucial...
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PR
How to make your product famous
Brand You Magazine Jessica Morgan, founder, Carnsight Communications Firstly, get ready to celebrate the coverage you achieve for your product. There’s no reason you,...
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PR
Are my PR results any good? PR and ROI
“What’s a typical return on investment (ROI) on PR activity?” It’s a question that usually gets asked early on in our PR conversations with...
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PR
Do you cringe at the thought of PR? How to make the PR process work for you
If the thought of PRing yourself or your company makes you shudder, or talk of “raising your profile” leaves you cold, don’t panic. Whether it’s...
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PR
How you’ll need to help your PR consultancy
When you hire a PR agency to help you achieve coverage for your business, it’s important to bear in mind that your contribution, as well as their skill and effort,...
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PR
How to Publicise a Business Book
Recently, we’ve taken on the exciting project of working alongside Katie Redfern, founder of Meaningful Recruitment, to PR her new book ‘Working Meaningfully...
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PR
Why you should start the New Year with PR
So, 2021 wasn’t quite the year we all had in mind. It came with many challenges and many of us are probably relieved to see the back end of it. But each new year...
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PR
PR coverage and content in 2021: a Carnsight Communications review
Welcome to blog 100 And it’s blog 100, readers! Whoop! We can’t believe we’ve hit 100 blogs, and just before Christmas too. It seemed fitting then that...
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PR
Our most interesting PR projects from 2021
969 pieces of coverage (and counting) later and we’ve certainly covered a lot of ground this year. Although it’s very satisfying to secure a piece in the...
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PR
Our top 10 most popular blogs on PR and communications
We’re so close to publishing 100 blogs now (whoop!!) and we’d like to think that we’ve provided plenty of good PR advice and guidance in the process....
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PR
A round up of the best advice from our media interviews
We’ve really enjoyed meeting media and communications professionals from across the country in our In Conversation With… interviews this year. Whether they...
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PR
2021 Carnsight Year in Review (The fun stuff!)
Today I wanted to share a bit of a Carnsight 2021 review. I won’t be including PR highlights in this one though; this one will be about the team here at Carnsight...
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Team
Seven things every small business should know about PR
1. You can absolutely be on national TV as a small business I’m writing this the week after one of the small businesses we work with – with just 24 staff...
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PR
PR – a year of learnings
Over 12 months ago, I started my career in PR at Carnsight Communications as a PR Account Manager. What a year it has been; I have learnt so much, much more than I ever...
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PR
We’re going Christmas shopping! – Christmas Toy Appeal with Family Action
As 2021 draws to a close and Christmas approaches, we’re taking on the last of our five charity challenges for five years of Carnsight Communications. (Not sure...
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Fundraising
5 children’s writing tips relevant to your business
As well as being a Carnsight PR, Account Manager, Leigh-Ann, is a children’s writer and aspiring author. She has BA Honours in Creative Writing and an MA in...
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Copywriting
Still wondering if PR is right for you? Some helpful resources
We’ve had more approaches about PR this year than ever before, which is great. But with these have come more questions around PR and hesitancy around committing to...
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PR
5 quick practical PR tips to help everyone
Today, we’re cutting right to the chase. Do you want some powerful, practical PR tips? We’ve got five of them! Quick and easy to digest, take these tips on...
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PR
Our timeless PR top tips
Here at Carnsight Communications, we pride ourselves on getting our clients’ brilliant work noticed by the right audience at the right time. As PR professionals,...
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Career
Can you really achieve good PR results for any business?
Another question we’re often asked is “can you get good PR results for absolutely everything?” Or, in other words, can you PR anything under the sun,...
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PR
Fibromyalgia Awareness Week
Did you know that this week is Fibromyalgia Awareness Week? If you didn’t, now you do! Raising awareness of the condition is incredibly important to me personally,...
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Fundraising
Social Media guide – the importance of commenting, sharing and tagging
Getting PR coverage is great! But if you’re not sharing it then how can you expect others to? To get the most out of your PR coverage, sharing it across social...
In Conversation With: Philly Spurr, Head of Communications – BBC World Service
This week we have another fantastic Q&A in our ‘In Conversation With…’ series. We’re speaking with Philly Spurr, Head of Communications for BBC World...
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Media Relations
Five charity challenges for five years of Carnsight – mid-year check-in
We’re over halfway through the year now. Can you believe it?! It’s been a complete whirlwind and it seems to have flown by. Even still, we have not forgotten...
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Fundraising
Finding your business inciting incident and telling a great story
When telling your business story, it’s easy to get bogged down in the detail. After all, your company might very well be your life’s work and the outcome of...
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PR
In Conversation With: Liz Whitson, Founder of MW London a strategic marketing consultancy.
This week we have another fabulous Q&A in our ‘In Conversation With…’ series. In this series, we have been able to provide our readers with some great...
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Marketing
Five easy ways to improve your email newsletters today
Today we have a fantastic guest blog by Emily Morgan. An experienced digital producer with a Computer Science MSc, Emily Morgan has worked at ITV for the last twelve...
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Marketing
How to get great photography with PR (even with social distancing measures)
It may seem obvious but when pitching to a journalist, it really is key to ensure you have a strong story to share with them, along with a solid method for engagement...
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PR
Where to start with social media for your business
Previously on the blog, we’ve talked about our top tips for LinkedIn and we will definitely be covering social media platforms like Twitter and Instagram in the...
Five reasons your PR won’t work
We like to think we’re positive, can-do people (and we have some great reviews to prove it). But we’re also realistic. For PR to work well, there are some...
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PR
In Conversation With: Kerry Harrison, Co-Host of the Machine Unlearning Podcast & lover of AI
This week we have another fabulous Q&A in our ‘In Conversation With…’ series. In this series, we have been able to provide our readers with some great...
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Media Relations
Tackling the Jurassic Coast Challenge for Target Ovarian Cancer
After one of the wettest Mays on record, my sister Charlotte and I were lucky enough to wake up to a light breeze and some on and off mizzle (as we say in our native...
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Fundraising
Pride Q&A with Creative Being founder, Indigo
Today we’re honouring Pride Month and speaking with special guest Indigo. Indigo is an activist blogger and the founder of creative social...
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Media Relations
PR internship: my reflections and takeaways
I didn’t actually know that much about the PR world before beginning my internship with Carnsight. I was exploring any possible career paths to pursue for a placement...
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Career
Why customer reviews are vital and how to get them
Today we have a guest post by the wonderful Shona Chambers! Shona is a freelance marketing consultant with a career spanning over 20 years, working with both large and...
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PR
How to take powerful images for PR with a smartphone
Adapting our everyday The last 12 months have needed an adaptation from us all, to say the least. We have had to learn to change our everyday lifestyles to fit within...
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PR
We gave up sugar for British Heart Foundation – March Dechox!
In the month of March, Account Manager, Georgia and I took part in the charity fundraising challenge ‘Dechox’. We gave up all sweets, treats and sugary goods...
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Fundraising
Advertising and PR: What’s the difference?
This article first appeared on Enterprise Nation, April 2021. “But isn’t PR just advertising?” We’ve been asked this question quite a bit over the years, and we...
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PR
A shift in comms – how the past year has reshaped communication
Communication is a fundamental part of our lives. It enables us to build and strengthen relationships, connections, businesses, and more. Communication doesn’t fit...
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Media Relations
In Conversation With: Vicki Weinberg, Product Creation Consultant
In today’s blog post we’re bringing you a Q&A with the fantastic Vicki Weinberg, Product Creation Consultant. Vicki Weinberg founded Tiny Chipmunk...
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Marketing
5 Top Tips for Engagement on LinkedIn
I don’t know about you, but for a long time, LinkedIn was the platform that I felt the least comfortable navigating. Its whole demeanour is very different to other...
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PR
Atomic Habits by James Clear – Double your productivity!
I’m a big personal development reader. I love a non-fiction book that’s filled with tips and tricks for building good habits, being the best version of...
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Productivity
In Conversation With: Duncan MacRae, Founder & Chief Editor, Marketing Gazette (PART 2)
Today we’re bringing you part two of our fantastic Q&A with Duncan MacRae, Founder and Chief Editor, Marketing Gazette. In part one, Duncan talked about how he...
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Media Relations
In Conversation With: Duncan MacRae, Founder & Chief Editor, Marketing Gazette (PART 1)
We had such a fantastic response to our last ‘In Conversation with’ blog post that we wanted to bring you even more Q&A’s with industry...
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Media Relations
Why is it important to build your profile?
What are the benefits of building your profile, and how should you go about it? As a PR agency, we often talk about the importance of building the profile of a business...
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PR
International Women’s Day – Why we’re proud to be women!
Happy International Women’s Day! Today we wanted to share with you our thoughts on being women, the challenges we face as women in business and why we’re...
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Productivity
In conversation With: Business Editor, Mike Ribbeck
Today we’re very excited to share with you a Q&A with Mike Ribbeck, Deputy Editor, South West Business Insider. A former regional daily newspaper journalist of...
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Media Relations
Avoiding a PR Crisis and the ‘Any Press is Good Press’ Myth
Have you ever heard the phrase ‘any press is good press‘? Or maybe even ‘there’s no such thing as bad publicity‘? At Carnsight, we love...
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Media Relations
How to use PR effectively for your product business
Carnsight founder, Jessica Morgan, was recently featured on Vicki Weinberg’s podcast, Bring Your Product Ideas to Life. Jess shared her tips and tricks on how to use...
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PR
How I landed a PR internship
When I decided I wanted to pursue an internship in PR I had no idea where to start or what I needed to do. I soon realised that it was pretty much the same as everything...
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PR
We’re turning five!
At Carnsight Communications we’re very excited to share that this January we’re celebrating five years of business and having worked with over 50 happy clients!...
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PR
Lockdown #3 – Keeping your mind happy through lockdown stress & homeschooling
New year, new you! It’s the start of a brand new year, usually a time for throwing out the unhealthy habits and lifestyle choices to make way for a new, healthier...
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Productivity
In Conversation With: Edward Craig, Head of Content Labs, Haymarket Media Group
This week we have another fantastic Q&A in our ‘In Conversation With…’ series. This series has been so much fun to create and we are so excited to...
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Marketing
Should PRs guarantee press coverage?
There are lots of things we can guarantee when you work with Carnsight. We can promise we will take time to get under the skin of your business; we’ll be creative...
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PR
Evergreen content: what, why and how?
You’ve probably heard of the term ‘evergreen content’, but what does it really mean and how do you make the most of it? Evergreen content is basically...
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PR
New year’s resolutions for freelancers
The new year is a time for many to set out their resolutions, giving themselves goals to achieve for the coming year whatever it might hold. Carnsight founder, Jessica...
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Copywriting
What a career in marketing taught me about good PR
It’s almost five years since Carnsight Communications opened its doors, over ten years since I switched to PR and almost twenty years since I started in marketing....
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PR
Work-Life Lessons Learned in 2020
I’m not one to say everything happens for a reason and I don’t think absolutely every difficulty in life has to be a lesson, but 2020 sure taught me a lot in all...
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Team
PR at Christmas: 5 festive tips
Is it just us or does Christmas seem to get earlier every single year? The run-up to the festive season seems to be creeping forward earlier, with thousands of Brits...
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PR
Crisis communication planning – golden rules
We’re all far too familiar with the term “crisis” after everything this year’s thrown at us. Crisis communications is a key area of PR that may play out in a...
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PR
Questions about PR? Here are the answers
What is PR? PR stands for public relations. The dictionary says it’s “the business of inducing the public to have understanding for and goodwill toward a person,...
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PR
How COVID-19 has modified our language
2020 The year COVID-19 changed the English language as we knew it. When you think of 2020, what comes to mind? For most people, this year has been highly defined by the...
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PR
Placement year during the pandemic
Today’s post is written by Carnsight Communications’ newest team member, Megan. Megan joined us recently and will be completing an internship at Carnsight....
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Career
Writing winning awards entries
Winning awards is a wonderful way to earn your business prestige and recognition within your industry. Awards are not only great for PR, but also for team morale,...
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PR
Two minutes with: Sam Alexander
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re getting to know...
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Team
Two minutes with: Jessica Morgan
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re...
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Team
How to engage with target publications
And why it’s important to help raise your profile As a small, proactive PR agency, we work on a mix of short term projects and longer term PR activity, helping them...
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Media Relations
To work from home, or not to work from home?
How we do it at Carnsight Working from home is the topic on everyone’s lips at the moment and we’re being encouraged to work from home where we can. As a PR...
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PR
Communicating your business lockdown story
During the pandemic, many small businesses have had to completely change direction in order to simply survive. Small business marketing consultant, Nat Sharp has been...
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PR
Two minutes with: Erris de Stacpoole
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re...
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Team
Must-Have Skills for PR
As PRs, we are often required to wear many different hats. The job has a number of different requirements, and there are a fair amount of skills that are absolutely...
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Career
Two minutes with: Georgia Christley
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications team even better. In today’s post, we ask our...
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Team
PR Lingo You Should Know
Before starting my internship with Carnsight back in 2019, I knew very little about PR. Something that became immediately obvious to me during my first couple of...
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PR
Stats sell: jazzing up your PR with research
A great piece of PR, whether it be a press release, article, comment piece or blog, usually consists of an eye-catching title; an interesting topic; concise and coherent...
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PR
Why we love PR
At Carnsight we can all honestly say we adore our jobs. While no-one springs out of bed every Monday morning, I think here at Carnsight we get pretty close. We work with...
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Career
Our Productivity Tips
As you can imagine, things can get very busy here at the Carnsight office so productivity is paramount. We love working with our fantastic clients and we always have a...
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Productivity
Our Non-Fiction To Read List
As a team of English Literature and Creative Writing Graduates, we here at Carnsight love to read – we’ve always been big book lovers and word enthusiasts....
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Copywriting
How a Creative Writing Degree has Helped Me in PR
Back when I did my degree at 18, I didn’t really know what PR was. I had heard it around but didn’t really understand what the job entailed or required....
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Career
Our Local Favourite Small Businesses
As a small PR consultancy that works with some fantastic local businesses as well as those further afield, we’re passionate about spreading small business love! We...
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PR
How I learned to stop worrying and love the news
5 ways to cope with news induced anxiety as a PR As PRs, it’s our job to keep our fingers on the pulse when it comes to the news. We need to know what’s in the...
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Team
Self-Care at Work
This week is Mental Health Awareness Week. Mental health awareness and self-care is something that is hugely important to us here at Carnsight. We believe in creating a...
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Productivity
Is there a place for non-Coronavirus news?
The need for non-Coronavirus news is a hot topic. Will publications still accept stories that don’t have a Coronavirus angle? Should you try and somehow create one? Or...
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PR
How to communicate as a business during the coronavirus
The Coronavirus has meant that we are operating in unprecedented times and communication has become more important than ever. Business owners are being forced to adapt...
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PR
Tips for managing WFH and parenting
Covid-19 has turned lives upside down all over the world, and one common challenge is looking after children while working from home (WFH). How do you fit in play,...
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Productivity
PR Internship: My key takeaways
Since starting my PR internship almost 7 months ago now, I’ve learned so much. Being given an inside look into the industry has been an invaluable experience. I’m so...
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PR
Two minutes with: Leigh-Ann Hewer
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications team a little bit better. In today’s post, we ask...
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PR
International Women’s Day: The small business edition
Jessica Morgan, Founder of Carnsight Communications This year we’re attending an event to mark International Women’s Day. I always read about International...
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PR
Does working longer hours make us more productive?
I was so encouraged to see Marc Nohr interviewed about his flexible working as part of the Timewise Power 50. He works a four day week and has done for the last two...
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PR
2020 predictions for the PR industry
I know, I know – we’re already a month into 2020 and I’m only just putting my predictions out there! Seeing as January has about 385602873 days, I...
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Career
From side hustle to small business
Many of us have a passion project – something we love to do on the side, that keeps us fresh and energised. But how do you go about turning that into a...
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PR
Two minutes with: Steph Palmer
In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications team a little bit better. In today’s post, we ask...
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Career
Where should you start with content for PR activity?
Most companies already have a wealth of ideas, opinion and expertise – but they’re not usually neatly filed in a content folder. They’re more...
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PR
Hi, I’m Leigh-Ann: introducing our new PR intern
As Carnsight Communication’s newest addition, I thought it was a good idea to introduce myself. My name is Leigh-Ann and I’m very excited to be completing a...
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Career
Enterprise Nation: Festival of Female Entrepreneurs
Written by Steph Brown – I felt out of my depth when I attended Enterprise Nation’s Festival of Female Entrepreneurs in 2018. I was new to the full-time working...
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PR