Is Corporate Social Responsibility an outdated concept?

Cath Harris, Director at Ipsa Consulting is an Ethical Marketing Consultant and specialist in sustainability for businesses. We recently spoke with Cath about the...

How do you write a press release? A simple template

What is a press release?  First things first, a press release is a clear, written summary of a piece of your news, aimed at journalists. It should give the reader...

Our top tips on creating a successful newsletter 

A powerful tool enabling your business to get closer to your customers and build your brand whilst boosting sales, sending a newsletter can be a great idea. But how do...

In Conversation With: Liz Whitson, Founder of MW London a strategic marketing consultancy.

This week we have another fabulous Q&A in our ‘In Conversation With…’ series. In this series, we have been able to provide our readers with some great insights...

Five easy ways to improve your email newsletters today

Today we have a fantastic guest blog by Emily Morgan. An experienced digital producer with a Computer Science MSc, Emily Morgan has worked at ITV for the last twelve...

Advertising and PR: What’s the difference?

This article first appeared on Enterprise Nation, April 2021. “But isn’t PR just advertising?” We’ve been asked this question quite a bit over the years, and we...

In Conversation With: Vicki Weinberg, Product Creation Consultant, PRODUCT CREATION PODCAST

In today’s blog post we’re bringing you a Q&A with the fantastic Vicki Weinberg. Vicki Weinberg founded Tiny Chipmunk – a small UK-based brand of...

In Conversation With: Edward Craig, Head of Content Labs, Haymarket Media Group

This week we have another fantastic Q&A in our ‘In Conversation With…’ series. This series has been so much fun to create and we are so excited to...
Jessica Morgan in marketing

What a career in marketing taught me about good PR

It’s almost five years since Carnsight Communications opened its doors, over ten years since I switched to PR and almost twenty years since I started in marketing....