Advertorial Archives - Carnsight Communications

Advertising and PR: What’s the difference?

Posted: 04 May 2021
Author: Jessica Morgan

This article first appeared on Enterprise Nation, April 2021. “But isn’t PR just advertising?” We’ve been asked this question quite a bit over the years, and we can understand why. Advertising and PR share a number of common goals and work excellently together, but they are different disciplines that can produce different outcomes, and often,

In Conversation With: Edward Craig, Head of Content Labs, Haymarket Media Group

Posted: 21 Jan 2021
Author: Leigh-Ann Hewer

This week we have another fantastic Q&A in our ‘In Conversation With…’ series. This series has been so much fun to create and we are so excited to keep sharing these fascinating industry insights with you. Today we’re speaking with Edward Craig, Head of Content Labs, Haymarket Media Group. Ed leads the branded content strategy