Tag: Agency

Why agencies always struggle with their own communications

It's safe to say, creative agencies will always have a little piece of my heart. As I said in my how marketing helped me in PR blog, when I was younger I used to fast...

Beaches Resorts turns to real families in authentic cross-platform campaign

Beaches Resorts, part of Sandals Resorts International, is launching a cross-platform campaign to promote its Turks & Caicos resort featuring influencers instead of...