When telling your business story, it’s easy to get bogged down in the detail. After all, your company might very well be your life’s work and the outcome of a 20-year career build-up. The harsh reality, however, is that very few people will care about that part. At least not at first. When writing your
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Previously on the blog, we’ve talked about our top tips for LinkedIn and we will definitely be covering social media platforms like Twitter and Instagram in the future, but today I want to take a step back and provide some tips that can apply across all social platforms. Social media can be daunting, especially when
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Winning awards is a wonderful way to earn your business prestige and recognition within your industry. Awards are not only great for PR, but also for team morale, positioning yourselves as experts within a given field and encouraging new business consideration. But, how do you win awards? The truth is, no matter how great your
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Back when I did my degree at 18, I didn’t really know what PR was. I had heard it around but didn’t really understand what the job entailed or required. Because of this, it never occurred to me to do a Public Relations degree. Lucky enough for me, there are many degrees and qualifications that
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