Evergreen content: what, why and how?

You’ve probably heard of the term ‘evergreen content’, but what does it really mean and how do you make the most of it? Evergreen content is basically content that keeps on giving. It is something that remains relevant over a long period of time (so is not time-sensitive), has good search engine optimisation, and continues to

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As PR’s, we often required to wear many different hats. The job has a number of different requirements and there are a fair amount of skills that are absolutely necessary to be a successful PR. In today’s post, we’re going to share the must-have skills for anyone wanting to succeed in the world of PR.

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