People around a table

Why we’re a real Living Wage employer

I’ve always been keen to grow my business, but in a sustainable way. Covid, global conflicts, teetering on the edge of a recession and a cost of living crisis have...
Someone selling over internet

When PR is all about driving sales – and how to do it properly

You'll often hear me saying there's more to PR than sales - and there is - much, much more. But sometimes, our job is all about the selling - be it getting more bums on...
Post it notes

Never heard of it! Why it’s important to be open to new publications in PR

“We just want to be in the Economist”. This was a response from a potential client when I asked about target media. They were new to PR, hadn’t ever really raised...

Why good client service is everything in PR

I've rarely been the client during my career. Having started off in marketing agencies and then moved into PR roles, I've always had clients rather than being one. Even...