Press Releases – when is the best time to pitch?

We’ve shared many tips on crafting the perfect press releases here at Carnsight Communications and even what to avoid when pitching to journalists. What we haven’t done so much is provide detail on when is the best time to pitch your news. In this blog, we take a look at the most effective days and

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Which different PR techniques and strategies can you use?

Here at Carnsight Communications, we use different PR techniques depending on the need for your business at that specific time and what will best meet your objectives. There are a number of different approaches we can draw on. Why do we use different strategies? Different challenges require different PR strategies. Mostly, it’s good to use

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Social Media: Making something out of nothing

Although managing different businesses’ social media channels can be fun and exciting, it does come with some challenges. We work with a lot of niche businesses that have very specific views within their industry, so it’s important to be able to express this on their behalf. But what happens when clients are going through a

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In Conversation With: Tessa Clements, Founder of Tessa Clements Photography.

With October being Photographer Appreciation Month, we thought now was a perfect time to chat with Tessa Clements, Founder of Tessa Clements Photography, for another fantastic Q&A in our ‘In Conversation With…’ series. We’ve worked with Tessa for many years and think she’s fantastic! A talented photographer, Tessa works in Beckenham and the surrounding areas and takes

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What does a social media executive role involve?

Are you curious about what a social media executive role involves? In today’s world, most of the population have some sort of social media presence. Social Media is a great way to stay connected with friends across the globe, as well as stay up to date with both local and global news.  It’s no surprise

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Why you should stop counting ‘likes’

As we’ve covered in previous posts, there is no doubt that having a social media presence is important for your business. However, if your business strategy involves counting the number of likes you’re getting on your posts, now is the time to stop. There is no relation between likes and profits made by a business.

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