Evergreen content: what, why and how?

You’ve probably heard of the term ‘evergreen content’, but what does it really mean and how do you make the most of it? Evergreen content is basically content that keeps on giving. It is something that remains relevant over a long period of time (so is not time-sensitive), has good search engine optimisation, and continues to

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Before starting my internship with Carnsight back in 2019, I knew very little about PR. Something that became immediately obvious to me during my first couple of weeks is that there is a lot of PR specific language that its helpful to know when starting in the industry. Having felt a little lost among it all

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Why we love PR

At Carnsight we can all honestly say we adore our jobs. While no-one springs out of bed every single Monday morning, I think here at Carnsight we get pretty close. We work with some fantastic clients, get to meet wonderful and interesting people and express ourselves creatively through our work. Today we wanted to put

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International Women’s Day: The small business edition
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Jessica Morgan, Founder of Carnsight Communications This year we’re attending an event to mark International Women’s Day. I always read Read more

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During the pandemic, many small businesses have had to completely change direction in order to simply survive. Small business marketing Read more

Does working longer make us more productive?

I was so encouraged to see Marc Nohr interviewed about his flexible working as part of the Timewise Power 50. He works a four day week and has done for the last two years. Crucially, he acknowledges, he has also “become far more productive in that time”. There, it’s been said. I firmly believe it isn’t

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