How to use Instagram stories to improve engagement

The story feature on Instagram first launched in 2016 and allows your followers to view a more personal side of who you are as a business. This means less advertisement-based and more story-lined to encourage conversation. This engagement, whether it be likes, shares, or comments, works to boost the algorithm which then prompts Instagram into

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4 ways to grow your LinkedIn business

relationships. Over 690 million users are part of the LinkedIn community ranging from those who are job hunting, recruiters, sales professionals and business owners. With all of this in mind, it comes as no surprise that LinkedIn is the perfect platform to use to promote your business. Here are four top tips for growing your LinkedIn business page.