Evergreen content: what, why and how?

You’ve probably heard of the term ‘evergreen content’, but what does it really mean and how do you make the most of it? Evergreen content is basically content that keeps on giving. It is something that remains relevant over a long period of time (so is not time-sensitive), has good search engine optimisation, and continues to

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New year’s resolutions for freelancers

The new year is a time for many to set out their resolutions, giving themselves goals to achieve for the coming year whatever it might hold. Carnsight founder, Jessica Morgan, was pleased to be featured in Katherine Ducie’s article for Caunce O’Hara, business insurance brokers, on new year’s resolutions for freelancers that may be looking to assess

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How COVID-19 has modified our language

2020 The year COVID-19 changed the English language as we knew it. When you think of 2020, what comes to mind? For most people, this year has been highly defined by the pandemic of COVID-19. In March of this year, the country went into lockdown leaving the streets empty. Bringing with it a time of

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Two minutes with: Sam Alexander

In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re getting to know Sam Alexander, one of the brillient freelance copywriters that we work with. Name: Sam Alexander Job title: Copywriter Joined Carnsight: 2016ish Why PR?: The scope for stimulating flexible word-related work.

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