Evergreen content: what, why and how?

You’ve probably heard of the term ‘evergreen content’, but what does it really mean and how do you make the most of it? Evergreen content is basically content that keeps on giving. It is something that remains relevant over a long period of time (so is not time-sensitive), has good search engine optimisation, and continues to

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PR Lingo You Should Know
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Two minutes with: Sam Alexander

In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re getting to know Sam Alexander, one of the brillient freelance copywriters that we work with. Name: Sam Alexander Job title: Copywriter Joined Carnsight: 2016ish Why PR?: The scope for stimulating flexible word-related work.

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