Tag: Copywriting

The Power of Letters to the Editor

One way to secure coverage in big and wide-reaching publications which is often overlooked is through review articles and letters to the editor. We’ll come back to...

Copywriting vs Content Writing

What’s the difference? Though content and copywriting may sound the same, they’re actually very different skills that must be learned and honed. Just like...

Typos: our top tips on how to avoid them

Typos are those annoying typing mistakes we all make from time to time. Words that we know how to spell but somehow always get wrong! There are few things more...

Finding your business inciting incident and telling a great story

When telling your business story, it’s easy to get bogged down in the detail. After all, your company might very well be your life’s work and the outcome of...

Evergreen content: what, why and how?

You’ve probably heard of the term ‘evergreen content’, but what does it really mean and how do you make the most of it? Evergreen content is basically...

New year’s resolutions for freelancers

The new year is a time for many to set out their resolutions, giving themselves goals to achieve for the coming year whatever it might hold. Carnsight founder, Jessica...
Hands in sunset

How COVID-19 has modified our language

2020 The year COVID-19 changed the English language as we knew it. When you think of 2020, what comes to mind? For most people, this year has been highly defined by the...
Sam Alexander

Two minutes with: Sam Alexander

In our ‘two minutes with’ blog posts, you can get to know the members of the Carnsight Communications PR team even better. In today’s post, we’re getting to know...