Why you need to repeat yourself in PR

“I feel like we’re saying the same thing over and over.” This is something we hear a lot from our clients. And it’s a valid concern. No one wants to be banging on about the same thing forever. That being said, you’d be surprised how important repetition is when it comes to PR. PR is

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What does a social media executive role involve?

Are you curious about what a social media executive role involves? In today’s world, most of the population have some sort of social media presence. Social Media is a great way to stay connected with friends across the globe, as well as stay up to date with both local and global news.  It’s no surprise

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Should your business start a newsletter?

If you’re wondering if it’s time for your business to start a newsletter, this post is for you. You might be thinking ‘I’m nailing it with my social media channels and have been consistently putting out quality content in blog posts, so why would I need a newsletter as well?’ There are countless benefits that

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The Dos and Don’ts of Good Headshots

If you’ve read our post on why good photography is key in PR then you know a good photograph can make or break a media story. This is particularly true when it comes to headshots. When you think of a corporate headshot you may think of white background, suit and tie, and cheesy pose, but in

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Copywriting vs Content Writing

What’s the difference? Though content and copywriting may sound the same, they’re actually very different skills that must be learned and honed. Just like writing short stories, poetry and novels are all incredibly different, content writing and copywriting require different approaches. To put it simply, copywriting is any writing that’s done for marketing purposes, while

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Our top tips on creating a successful newsletter 

A powerful tool enabling your business to get closer to your customers and build your brand whilst boosting sales, sending a newsletter can be a great idea. But how do you ensure you stand out and reach the right audience successfully?  Here at Carnsight Communications, we love creating newsletters and wanted to share with you

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