Tag: Marketing

PR is incredibly powerful but it's never at its best unless it's working as part of a wider strategy. The businesses that see real impact from their PR make sure that it...

In case it’s not obvious, reputation matters. A business’ internal and external image can have an impressive sway on its success. Yet, when we think of brand...

When it comes to social media, there are a lot of brands and businesses we speak to that think the best way to see success is to post multiple times a day, every single...

It’s all good and well keeping track of your social media analytics but if you don’t understand what each stat represents and what goal they are useful toward then...

Beaches Resorts, part of Sandals Resorts International, is launching a cross-platform campaign to promote its Turks & Caicos resort featuring influencers instead of...

You may have noticed that we recently launched our eBook, Powerfully Practical PR. After a long time in the making, it's time to share our tips, tricks, and top...

Carnsight Communications, a boutique PR firm based near Bath, is launching its new eBook, ‘Powerfully Practical PR’, on Amazon on February 1 2024.

You win some you lose some, but either way, there’s a lot to be said for entering awards beyond the obvious benefit of winning. From networking to the credibility that...

Whether you’re creating a social media strategy for B2B or B2C, the end goal remains the same, to grow your business to the best of its ability.

We've translated our skills for promoting a business through PR to help those who want to promote themselves as individuals. If that sounds like you, then here’s a...

This question came out of a really interesting podcast with Tom Lewis - Agency ownership models are everything. It’s primarily about the advertising agency model and...

“I feel like we’re saying the same thing over and over.” This is something we hear a lot from our clients. And it’s a valid concern. No one wants...

Are you curious about what a social media executive role involves? In today’s world, most of the population have some sort of social media presence. Social Media is a...

If you’re wondering if it’s time for your business to start a newsletter, this post is for you. You might be thinking ‘I’m nailing it with my social...

If you’ve read our post on why good photography is key in PR then you know a good photograph can make or break a media story. This is particularly true when...

What’s the difference? Though content and copywriting may sound the same, they’re actually very different skills that must be learned and honed. Just like...

A powerful tool enabling your business to get closer to your customers and build your brand whilst boosting sales, sending a newsletter can be a great idea. But how do...

What is SEO? SEO stands for Search Engine Optimization. It’s used to promote organic traffic to your webpage via SERPs (Search Engine Results Pages). The...

Brand You Magazine Jessica Morgan, founder, Carnsight Communications Firstly, get ready to celebrate the coverage you achieve for your product. There’s no reason you,...

We’re so close to publishing 100 blogs now (whoop!!) and we’d like to think that we’ve provided plenty of good PR advice and guidance in the process....

This week we have another fabulous Q&A in our ‘In Conversation With…’ series. In this series, we have been able to provide our readers with some great...

Today we have a guest post by the wonderful Shona Chambers! Shona is a freelance marketing consultant with a career spanning over 20 years, working with both large and...

This article first appeared on Enterprise Nation, April 2021. “But isn’t PR just advertising?” We’ve been asked this question quite a bit over the years, and we...

Today we’re bringing you part two of our fantastic Q&A with Duncan MacRae, Founder and Chief Editor, Marketing Gazette. In part one, Duncan talked about how he...

This week we have another fantastic Q&A in our ‘In Conversation With…’ series. This series has been so much fun to create and we are so excited to...

It’s almost five years since Carnsight Communications opened its doors, over ten years since I switched to PR and almost twenty years since I started in marketing....