Tag: Writing

workspace

Spring cleaning 101: resetting your workspace

The idea of Spring Cleaning finds its roots in logic. It's a season of transition, and of reawakening – thawing out after a long and perhaps hard winter. The weather...

How to proofread and edit an eBook

We've dedicated a whole blog to proofing your eBook because it really is that important. When it comes to publishing your eBook, you need to proof it, proof it, proof...

4 things businesses should know before writing an eBook

You may have noticed that we recently launched our eBook, Powerfully Practical PR. After a long time in the making, it's time to share our tips, tricks, and top...
too many big words header of an old fashioned ink pen resting on a page of written words

The danger of using too many big words

In an ideal world, your carefully crafted message would reach your desired audience perfect conditions: a quiet room, undivided attention, and a receptive mindset....

Giving and receiving writing feedback

Writing takes up a huge portion of my time as a PR. From news releases to thought leadership pieces, emails to social media copy, every single day I write thousands of...
Timeline of a press release

The timeline of a press release

We’ve written many blogs on press releases and useful tips on when is best to pitch, what to avoid when pitching and crafting a perfect press release. But today we...

How to Avoid Cliched Quotes in Press Releases

Press releases are a valuable tool for communicating important information about your business to the public. However, all too often, press releases are filled with...

LinkedIn: Key differences between personal and business profiles

By now we all know that having a LinkedIn presence as a professional is important. With over 875 million users, LinkedIn can help you build connections with other...

Can clients and agencies ever really work as “partners”?  

This question came out of a really interesting podcast with Tom Lewis - Agency ownership models are everything. It’s primarily about the advertising agency model and...