Tag: Small Business

Reputation matters: how employer branding impacts recruitment
In case it’s not obvious, reputation matters. A business’ internal and external image can have an impressive sway on its success. Yet, when we think of brand...
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PR

Welcoming Alex and two promotions at Carnsight Comms!
We're incredibly excited to announce that we've expanded our team with the appointment of Alexandra Johansen as an account executive.
Alexandra, initially joined us...
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PR

Spring clean your meetings!
Let’s be honest, meetings are kind of a necessary evil when it comes to the corporate world, but there’s been a lot of talk in the media recently about just how...
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Career

B2B PR isn’t B2C PR’s Boring Sister – Here’s Why!
B2B PR is often overlooked by those considering a career in PR. B2C always seems so much more creative and alluring. But the truth is, B2B PR is more than just B2C...
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Career

The timeline of a press release
We’ve written many blogs on press releases and useful tips on when is best to pitch, what to avoid when pitching and crafting a perfect press release. But today we...
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PR

Five things to avoid when writing awards entries
Awards can provide a great boost to a business’s reputation and can often lead to new opportunities and increased success. Writing an awards entry is an important part...
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Copywriting

Can clients and agencies ever really work as “partners”?
This question came out of a really interesting podcast with Tom Lewis - Agency ownership models are everything. It’s primarily about the advertising agency model and...
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PR